
Realistic play experience learning content series for toddlers and elementary school students that combines physical teaching aids and a dedicated mobile app – As of June 2023, a total of 6 types of products have been developed and commercialized, with cumulative domestic sales reaching 19,000 sets. (Differentiation) -Basic support for at least 2 languages -Content structure design that makes it easy to add and replace languages -Modularization technology to increase digital content production efficiency
Aju-mi’, a young mother in her 30s and 40s (Millennial Young Parents) -A term referring to the generation of young mothers for whom the happiness of both children and parents is important. -They are very familiar with digital devices, and the perception that parents should be happy together with childcare is stronger, and there is less resistance to spending money on kids tech services.
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